Arts for Health Cornwall and Isles of Scilly
Arts for Health Cornwall and Isles of Scilly (AFHC) is among the UK’s leading arts and health organisations. Our work on their brand had already delivered a clearer more confident organisation which has helped their work to be recognised by two recent awards: winner of The Guardian Public Services Award in 2009 and winner of the GSK King's Fund IMPACT Award in 2010. Read More...
The aim of new website was to provide AFHC the tools to further engage with their audience and build stronger relationships – enabling them to co-develop the future aspirations of the organisation with their partners and audience groups.
We take a holistic approach to strategy and identity to create living brands that express themselves creatively. In this project we adopted a user-orientated methodology – facilitated through workshops – to engage with clients and project participants to gain a greater understanding of the relationships and objectives of the project and, we hope, to have collaboratively helped to provide a lasting design solution.
The project was delivered in partnership with developers Look Systems, who we worked closely with to deliver the right mix of appropriate, distinctive design and high level technical expertise. Utilising the recent advancements of WordPress, the AFHC website was delivered on an international open source platform that is extremely easy to use and is now beautifully customisable.
In the three months since its launch the website had 1,358 ‘absolute unique’ visits and 11,254 page views.