Minimo Contemporary Furniture
Minimo is a small, successful family business with over thirty years’ experience in furniture design. Driving the business are Malcolm and Matt, a father and son team who personally oversee every aspect of the business together – from sourcing to design and installation. In the last ten years Minimo has established itself as one of the leading companies specialising in contemporary bedroom furniture in the UK. Read More...
In 2006 we developed a new identity that repositioned Minimo as a sophisticated brand, better reflecting their unique mix of exclusive design, passionate service and attention to detail. Three years on, Minimo needed a website that was more customer focussed and better orientated to their clients and prospects.
We we're asked to provide Minimo with a website that, while still reflecting their exclusive brand, would provide clearer points for customers to get in contact. It needed to be a fully optimised, search engine friendly marketing tool that better communicated Minimo's proposition of exclusive furniture, beautifully installed.
Our solution is a website that efficiently deals with the breadth of Minimo’s products and offers concise and clearly presented information to better serve the understanding of services and the ordering process. The website is a bespoke, fully client managed facility that allows Minimo to manage all sections and content of the site. Search engine optimisation is built in. With initial consultation and guidance from us, Minimo can manage all keyword and key phrase optimisation as well as monitor the results through clear and detailed statistics.