Helping to create one of the UK’s largest celebrations of local artists with a cohesive brand identity and campaign materials.
Basma Ashworth, participant:
“Everybody was admiring the Orange Circle. It’s a stroke of genius. You just need to see it to know it’s Open Studios Cornwall”
Visitor numbers immediately increased with the impact of the new brand identity in 2007, from 2,100 visitors in 2006 to 10,000 visitors in 2008.
In 2019 Open Studios Cornwall engaged an estimated 25,000 visitors.
In 2019 Open Studios Cornwall generated an estimated £240k in artist revenue.
Raising the Profile
The event profile continues to be raised each year, attracting more and more attention – more coverage, more visitors and more participants.
In 2007 there were just 124 participants; now there over 330.